How it enables organizations to determine the lev… This culture of consumption and savings impact both type of consumption and magnitude of consumption. Figure 1 swot analysis strengths high performance the Figure 1: SWOT Analysis  Strengths High Performance- The OnePlus One phone was fast and powerful with … Development of Public Health Policies 4. - Attitude towards Leisure – Oneplus Smartphone should conduct an ethnographic research to understand both attitude towards leisure activities and choice of leisure activities. It should evaluate the e-commerce infrastructure, technology infrastructure etc before entering a new market. 1 spot globally with a 18.5% market share, where as Apple is at 13.7% market share.. Research and Development – The foundation of Samsung has always been on Innovative … Remember, vote up the most important comments. The document contains a detailed analysis of Company OnePlus. A PEST/PESTLE/PESTEL analysis of HP . PESTEL is also known as PEST, STEEPLE, SLEPT and PESTLE. swot templates, swot, business, swot diagram, SWOT Diagram, Basic Shapes. See our User Agreement and Privacy Policy. Analyze Strengths and Weaknesses of Oneplus Smartphone. 1. - Level of Household Income and Savings Rate – Increasing consumption and stagnant household income in United States had led to credit binge consumption. However, according to Mind Tools (2016), Harvard professor Francis Aguilar is thought to be the creator of PEST Analysis. qualitative analysis on brand positioning of OnePlus Mobiles based on the data available on online resources. Managers at Oneplus Smartphone need to examine three inter-related environments in order to come up with an effective strategy. This will enable the Oneplus Smartphone to determine – if required can it hire talent globally to work in that particular market. Oneplus Smartphone should carefully analyze the attitude towards authority before launching a marketing campaign for its products and services. In August 2014, soon after dispatch when Xiaomi was blamed for sharing client information, similar to Phone number, IMEI number, Text messages, contacts and so forth to a server in Beijing, without notice of … The international growth and expansion of the company are driven by … OnePlus mobile phones are manufactured by a Shenzen based Smartphone company that was founded in December 2013 by Pete Lau and Carl Pei. 5 years ago. It will help Oneplus Smartphone in both developing environmentally friendly products and thwarting PR stumble blocks. - Adherence to Common Law – Is the country following common law which is uniform for all parties – whether domestic or international. Political environment and other factors not only impact the cost of doing business but also long term sustainability. - Intellectual Property Rights Protection – Oneplus Smartphone should assess the level of protection that intellectual property rights get under the legal system of the country. Dominates the Smartphone Market – Samsung has dominated the smartphone market for years. If you continue browsing the site, you agree to the use of cookies on this website. Step 6 - PESTEL, PEST / STEP Analysis of OnePlus: Crossing the Chasm in the Smartphone Market Another way of understanding the external environment of the firm in OnePlus: Crossing the Chasm in the Smartphone Market is to do a PESTEL - Political, Economic, Social, Technological, Environmental & Legal analysis of the environment the firm operates in. History of OnePlus, Products manufactured by OnePlus, Competitive Set of OnePlus, Pricing Strategy, Marketing Strategy, OnePlus turning its gaze towards India, Product availability of OnePlus, Issues Plaguing OnePlus, OnePlus Switching From Cyanogen to Oxygen … - Attitude towards Savings – The culture of saving in US and China is totally different where savings rate in China is around 30% , it is well below 15% in United States. The Industrial Organization (I/O) approach advocates that for sustainable competitive advantage external factors are as important as internal factors of the Oneplus Smartphone. Business do face problem when the conflict is between public interest and proprietary technology similar to ruling in South Africa where government & judiciary allowed generic AIDS drug irrespective of patents of global companies. PESTEL or PESTLE analysis, also known as PEST analysis, is a tool for business analysis of political, economic, social, and technological factors. It is written by Mohanbir Sawhney, Pallavi Goodman and shed light on critical areas in field of Sales & Marketing, Marketing, Mobile, Organizational culture, Social platforms that the protagonist in the case study is facing. Cost-effectiveness, a deeper understanding of business, alertness to threats and the method to exploit opportunities are some main benefits of PESTLE analysis. Execution of the strategy and building a feedback loop, using which managers at Oneplus Smartphone can fine tune processes and strategies going forward. 4. PESTLEanalysis.com is an educational website collecting all the information and resources related not only to PESTLE but also SWOT, STEEPLE and other analysis that will come useful to business owners, entrepreneur, and students … This will help in better predicting the environment policy of the country. - Gender Composition in Labor Market Oneplus Smartphone can use gender composition of labor market to understand the level of liberal nature of the society, women rights, and women’s say in matter of societal issues and consumption decisions. The PESTEL model is the name given to the six categories used in PESTEL analysis. Changes to Laws in... read full [Essay Sample] for free PESTEL or PESTLE analysis, also known as PEST analysis, is a tool for business analysis of political, economic, social, and technological factors. Samsung’s Strengths – Internal Strategic Factors. - Influence of Climate Change – How climate change will impact Oneplus Smartphone business model and supply chain. For example as the population of USA and EU is growing old the demand for products mostly catering to this segment will grow. - Foreign Exchange Rate – Number of companies have incurred losses in past few years because of forex risk in – Venezuela, Brazil, and Argentina. It is very difficult to establish the true history of PESTEL analysis. - Democracy & Other Democratic Institutions – According to Mohanbir Sawhney, Pallavi Goodman the democratic institutions are needed to be strengthened further so that business such as Oneplus Smartphone can thrive in an open, transparent and stable political environment. - Attitude towards Authority – Various cultures in different part of the world have different attitude towards authority. You can change your ad preferences anytime. A PESTEL analysis or PESTLE analysis (formerly known as PEST analysis) is a framework or tool used to analyse and monitor the macro-environmental factors that may have a profound impact on an organisation’s performance. 3. In Asia authority is respected while in west it is something to rebel against. Oneplus Smartphone has to assess whether it can live with the fast pace of technology disruption in its industry. INTRODUCTION • OnePlus was founded on 16 December 2013 by former Oppo vice-president Pete Lau and Carl Pei. The OnePlus Core Vision: Breaking Down ‘Never Settle’, Demand, Forecasting & Product Success, Sales Strategy, Annual Report, SWOT Analysis. The topics covered are Instruction to OnePlus. 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